Thursday, November 19, 2009

Marketing Concepts ...


A Professor at one of the IIM's was explaining marketing concepts to the Students: -


1. You see a gorgeous girl at a party. You go up to her and say: "I am very rich. Marry me!" - That's Direct Marketing

2. You're at a party with a bunch of friends and see a gorgeous girl. One of your friends goes up to her and pointing at you say: "He's very rich. Marry him." - That's Advertising

3. You see a gorgeous girl at a party. You go up to her and get her telephone number. The next day, you call and say: "Hi, I'm very rich. Marry me." - That's Telemarketing

4. You're at a party and see gorgeous girl. You get up and straighten your tie, you walk up to her and pour her a drink, you open the door (of the car) for her, pick up her bag after she drops it, offer her a ride and then says:"By the way, I'm rich. Will you marry me?" - That's Public Relations

5. You're at a party and see gorgeous girl. She walks up to you and says:
"You are very rich! Can you marry me?" - That's Brand Recognition

6. You see a gorgeous girl at a party. You go up to her and say:
"I am very rich. Marry me!" She gives you a nice hard slap on your face. - That's Customer Feedback

7. You see a gorgeous girl at a party. You go up to her and say:
"I am very rich. Marry me!" And she introduces you to her husband. - That's demand and supply gap

8. You see a gorgeous girl at a party. You go up to her and before you say anything, another person come and tells her: "I'm rich... Will you marry me?" and she goes with him -
That's competition eating into your market share

9. You see a gorgeous girl at a party. You go up to her and before
you say: "I'm rich, Marry me!" your wife arrives. - That's restriction
for entering new markets


So, Dear Friends hope it is clear by now

Source: Club Jam- By Journeyman

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